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Bad Ergonomics vs. Good Ergonomics

Looking at contrast between bad and good design is useful for designers. Following common practices is not always a cure to avoid unfriendly interface. Let’s look on the example of trendy practice and how to prevent inappropriate usage. Bad Example of Animation While interactive style is an ultimate tool for making web page more appealing it’s also can become noticeable and annoying. When it comes to creating nice pop up window, first priority should be its functionality. Greatest example of over stepping the bounds is Vladyslav Tyzun’s animation concept for a PayPal email receipt, published on Dribbble. It looks tidy and minimalistic. As for a designer it just feels good to enjoy the animation. This solution is, however, superfluous. To get all transaction information user needs to wait 3.5 seconds. Alternative solution could be some simple drop-down receipt. Good Example of Animation Animated solution can be great-looking with elaborate approach Let’s consider Stripe ...
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Rule Utilitarianism. Big data The Utilitarianism theory defines what is write and what is wrong by assessing outcomes. No matter what bad consequences take place, the most ethical choice is always the one that has the greatest good. Big data falls under this theory just fine. While it's hard to give any precise guidelines, the example can be considered in the abstract. On the one hand it brings us economy boost by providing more specific information, on another hand it affects on the privacy of consumers. Examples of The Good Big data cuts business costs Help government to track citizens and prevent unwanted events Using big data improves company's pricing policy Allow competition with bigger companies Suggests to user more interest-related content  Examples of The Bad Ruins people's privacy Add an advantage to those who have been shown as a more trustable person by doing nothing personal online Uses tons of computational resources and not necessarily...
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